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Tuesday, 17 August 2010

Zara, London


For some strange reason, I keep missing Zara here in London. There is no particular reason for this other than there just are equally a whole range of fun schemes to view and this brand just became side lined for a few months while I looked at other brands. Anyway, the Regent st. scheme here in the heart of the city have recently installed this incredible scheme. Full figured White mannequins have been used in a pyramidal / repetition format with the obligatory background structure which has probably gone across the whole brand. What has drawn me in here and probably why this is so interesting is the bandaged Mohican head styling and their superb dressing. I do like what this particular store do and that again a 'multiple' has shown the way to other equally 'multiple' brands how to do 'it'. I feel cleansed again and maybe their is hope for the high street after all.