"You and I, and a little toy shop, Buy a bag of balloons with the money we've got, Set them free at the break of dawn, 'Til one by one they were all gone". Who can ever forget these lyrics from Nena and her 99 Luftballoons from the early 1980's. Selfridges, yet again are leading the way with amazing concepts. The windows here along the Duke St. side of Selfridges present us with a brilliant little teaser. My dear friend Tanya Reynolds, Creative Director of Proportion>London and I shared a wonderful laugh the other evening as neither of us could guess the music represented by these windows apart from the above. OK, we got the Gaga reference but the rest left us rather bemused. I have asked my students to see if they know which song these refer too, but I still don't have the full set. How wonderful that these windows have engaged me enough to talk about them and do exactly what they were meant to do, i.e. keep Selfridges in our conscious. Yes. I fell for it, but then they are fun, fun, fun, so who could resist talking about them?