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Friday 2 March 2012

Hackett, London


Hackett seem to be one of the few multiples on the high street to have some kind of sense of humour at the moment.  What is happening to everyone?  No irony, nothing risque, nothing very interesting.  However, as we've been following these guys for quite some time we are pleased that their latest scheme captured our interest and naturally we had to share this with you.  Unfortunately what you are unable to appreciate from a still image is the mannequin in the image above to the right hand side raising up and down from behind the long grass complete with binoculars - hilarious fun.  Anyway, great narrative, beautifully produced and ahead of the game as usual.  (We wont mention the use of vintage trunks and suitcases however........sigh, although at least, thankfully, they haven't used clocks in a repetition format)