Esprit, London

We had no idea that this brand had a US heritage until now.  Interesting, eh?  We always thought it was German and oddly had never been inside this store until now.  London based architects nagenJohnson, as part of the Regents street project have installed this enormous wave-like structure reaching up through the atrium space to the first floor from the decompression zone just past the main doorway.  The structure  references the Summer of 1968 when the company was founded.  We do like a dramatic entrance.