Daks, London

Celebrating their 120th year in the biz, good old Daks its looking a whole lot better than some of the schemes we have seen here recently.  It was a little like it had lost its personality and just didn't know what to do with itself.  Well, this scheme is hitting a lot of the right notes (no pun intended) although this is clearly a non-fun zone, don't you think?  Do the wealthy clientele have a sense of humour and stand around in rooms like this all day?  Cu'mon guys lets get a bit of life into these schemes?

Check out our fantastic sponsors below for incredible Visual Merchandising solutions or click on the banners on the side of the main page at www.retailstorewindows.com