We've seen this scheme across several stores around the world and we do have to mention that at the brands (although they probably prefer to be called a signature) store along 5th Avenue it does look rather impressive. The scale of this installation (obviously the lyrics to White Christmas) at their Maison / Mansion / Epicenter or whatever they call their flagship store dwarfs the passersby with its enormous White neon music score. One of the simpler schemes here in NYC although strangely beautiful.
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