Jack Wills, London

We haven't included this brand much but we do pass it frequently to see what they are doing and were really quite wowed by this installation.  We can see hints of the Blue and White which we have seen around London recently but in the next few windows we will also show the addition of other colours too.  J W London is looking really cool and thankfully they appear to have moved away from that awful faux heritage Varsity malarkey and pitched perfectly at probably the 18 - 25's market.

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