We've just landed in Berlin for the week to explore some of the fantastic boutiques and to search for new innovative windows and stores. While Alexa, situated in central Berlin in Alexanderplatz is not the most exciting place in the world to visit it is a little step back in time and even though it appears to be a remnant from the communist period it is actually relatively new (apparently 2007). We had a scan around here and there isn't much happening that we haven't seen before and window schemes are rather thin (well actually non-existent) in this mall, so we've included some shots around the space instead. Ultimately, if you are searching for inspiration and innovation when in Berlin then we wouldn't waste any time here other than going in to shelter from the current freezing cold weather.
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