Topshop really have thier finger...or several we imagine....firmly on the pulse of what is happening out there and turn these schemes around super fast that its no wonder they are such a phenomenal brand. Interestingly we are seeing a lot of tigers (possibly leopards too) being included in a lot of schemes and random references across town and various media so their is clearly a trend right now with their use - although we do need to track it back to the original source somehow.
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