We're feeling a bit of a 'Del Trotter' coming on with this scheme. "He who dares wins Rodders". Of course this scheme is rather more sophisticated. Very glamourous product and a motorbike-straddling mannequin.....isnt it the 40th Anniversary of the film Grease?...... this scheme does of course look great.... although not much in the way of product handling dynamics going on. Ah well, "Viva La France as they say in Rome".
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