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Saturday, 14 August 2021

Longchamp, London

This is such a simple scheme while creating a big impact.  Whether this is a launch of the Le Pliage Green bag or they are just highlighting it (we're assuming launch as luxury brands have been very slow to pick up on the environmental thread), a product which has recycled polyamide canvas and described as having a environmental-style (is this just Green washing then?).  Green washing or not, it is great to see that the brand are at least taking steps towards producing more sustainable products (we think)


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